Dell Copies iPhone 'Pro', 'Pro Max' Naming Strategy for New PC Lineup
Dell on Monday announced an overhaul of its PC branding strategy with a simplified naming scheme that bears a striking ...
Business Insider8d
Dell's execs say Apple doesn't own branding words like 'pro' and 'max,' so they can use them too
"Your branding sounds a lot like Apple. Aren't you just following them?" one audience member said at the briefing, Bloomberg's Brody Ford reported on Monday. Ever since the iPhone 11 was ...
ExtremeTech on MSN6d
Dell Wants To Be the Apple of Windows, Adopts 'Pro' and 'Pro Max' Branding
Dell has announced a major change in its PC branding, it is moving away from long-standing product names like XPS, Inspiron, ...
Yahoo Finance9d
Dell Unveils Apple-Like Rebrand in Bid to Make PCs Cool Again
Dell and peers HP Inc. and Lenovo Group Ltd. have been trying new strategies to encourage ... because you essentially have Apple’s branding here,” one audience member quipped.
Dell Simplifies PC Lineup With Apple-Like Branding: XPS, Inspiron Brands Are Gone For Good
Dell is rebranding its PCs by retiring names like "XPS" and "Inspiron" in favor of a simplified Apple-inspired system — Dell, Dell Pro, and Dell Pro Max.
AOL19d
Apple stock has 26% upside as its AI strategy unlocks a 'new era' of growth, Wedbush says
Apple stock is set to rise in 2025 thanks to its AI strategy, according to Wedbush analyst Dan Ives. Ives raised Apple's price target to $325, the highest on Wall Street. Apple's AI features ...