"To this end, the company is launching its first new brand alongside the Audi E concept: AUDI—without the four rings logo but ...

The new concept took a bow at a private event in Shanghai and previews the company's latest branding direction.

Audi has unveiled its new E Concept which will kickstart the firm’s new Chinese-only sub-brand called ‘AUDI’. The German car ...

The news: Audi has just launched a new EV brand in China, and the company is making a bold branding move to set the vehicles ...

Audi presented a new sub-brand for electric cars in China - and unveiled the first representative with the advertised AUDI ...

Audi has unveiled a new brand exclusive to China, named “AUDI.” The launch includes the AUDI E concept car, marking an EV ...

A fun fact I didn’t know is that Audi was the first “premium car brand” to enter the Chinese market back in 1988, and Audi’s experience in the market is why it decided to create AUDI, which is being ...

Imposing, massive, and somewhere between a four-door coupe and a shooting brake. This heavily camouflaged prototype is our ...

The concept heralds a new iteration of Audi, which is partnering with Chinese conglomerate SAIC. While Audi has sold cars in China since 1988, the German automaker is honing its approach.

To mark the launch of the AUDI brand and provide a taste of what's to come, Audi on Thursday rolled out the E concept, a svelte wagon based on a platform developed in partnership with Chinese auto ...

Audi is establishing a new car brand in China called AUDI as it looks to appeal to younger, tech-driven Chinese customers.

The Ingolstadt-based automaker is 'setting up for the future in China' and, in a potentially controversial move, drops the interlocked rings ...