That campaign focused on mobile gaming and Gen Z-creator partnerships to help build up Fanta’s name and products with a younger audience. It included a limited edition Halloween flavor that was ...

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Soft drink brand Fanta pranked the internet to engage with teens for a Halloween campaign which drove significant sales uplift across Western Europe. Fanta wanted to place its teen target audience at ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

Add more Fanta to the glass and top off with a decorative straw. To make this family-friendly Halloween punch even more fun, use fun ice cube trays like these Halloween ice cube trays from Amazon.

The promotion, billed as Fanta-DG Wickedly Good encourages the use of social media and user-generated content to promote the Halloween shopping season, while Coca-Cola’s beacons provide the in ...