Intel’s ambitious attempt to secure the contract for Sony’s PlayStation 6 chip design and manufacturing has ended in disappointment. The lucrative deal, which could have generated around $30 billion for Intel over several years,

Intel lost out to AMD in its bid to design and fabricate processors for the upcoming Sony PlayStation 6. According to three insiders, Intel and AMD were the two final contenders in the PS6 chip design and fabrication tender.

Intel lost out to AMD in a multiyear Sony chip deal, due to higher costs and failure to quote an appropriate selling price. Intel's stock has fallen 48% in the past year.