With a strategy that combines both disruptive and conventional routes, Coca Cola India has turned Thums Up and Sprite into billion-dollar brands, and is now trying to bring Maaza into the same club.

The top spot is still occupied by Coca-Cola's Maaza, which has maintained the top spot with a share of 48%. Bollywood’s superstar Shah Rukh Khan has been endorsing the mango drink for about two ...

Maharashtra Maaza hosts explore Thane's street food, focusing on the famous Vada Pav, promising more culinary episodes. Syrian President Bashar al-Assad and his family are in Moscow under asylum ...