Opinions expressed by Forbes Contributors are their own. Dahvi Shira is an LA-based reporter who covers beauty and lifestyle. A gateway to entry? Apparently nail polish. Two different brand ...

Contrary to some folks' beliefs, men didn't start wearing makeup because of social media (or any other type of media). While ...

As a result, men and boys have been routinely excluded from exploring the creativity and allure of cosmetics, with the concept often carrying negative connotations. “When I was younger ...

A growing number of young men are wearing make-up and big brands are embracing the trend. Could the stigma around male cosmetics finally be disappearing? Gianni Casagrande began wearing make-up ...

If you buy through the links on our website, we may receive a commission. The biggest difference between makeup for men and women is that this one is designed to be invisible. Bring in the ...

Shohei Ohtani, a two-way superstar who is changing the face of baseball, may also be helping to reshape Japan’s cosmetics market by appearing as a poster boy for men trying to look their best.