The most popular brands of soda—Coke, Mountain Dew, Dr Pepper, Sprite—are popular for a reason. But that hasn't stopped ...

The focus on Sprite and the NBA was a side show given Kent’s strategy." Mountain Dew is a bigger stand-alone brand than Sprite, with a U.S. market share of 6.9% in 2014. Sprite trends at a ...

The drink’s trademark became official in 1953. Originally, Mountain Dew’s flavor was lemon-lime similar to 7-Up or Sprite and it was created by the Hartman brothers primarily as a mixer for ...