To make it different from the existing portal, Myntra has also introduced new features to deliver a differentiated app-in-app experience. The Flipkart-owned company competes with the likes of AJIO ...
Among the shopping apps, Meesho’s open rate – or the number of times users logged on to the app – declined from pre-IPL to post-IPL , whereas Myntra ’s grew. IPL advertising gives brands ...
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