Skechers Went After the Customers Nike Didn’t. It Paid Off.
It’s almost the complete opposite of what the bigger brands do,” John Vandemore, Skechers finance chief, said in an interview ...
Former Wieden+Kennedy, Nike exec named CEO of Portland startup
Former Wieden+Kennedy executive and Nike brand leader Tom Kelley is now the CEO of Portland athletic tech startup Veo Strip.
Forbes5mon
The Tech Behind Nike Track Spikes At The Paris Olympics
Tim Newcomb covers tennis gear/business, stadiums and sneaker tech. When American 200-meter ... [meters] to the marathon,” Elliott Heath, Nike global running footwear product manager, tells ...
New York Post26d
Nike CEO says sneaker giant ‘lost its obsession with sport,’ vows to revive iconic brand
Nike’s results beat modest estimates on Thursday ... “But it’s better than most people feared.” ...