Customers have more distractions than ever before—and that means you only have seconds to capture their attention with strong ...

Boston, Massachusetts-- (Newsfile Corp. - January 11, 2025) - Consumer365 has identified Klaviyo as one of the top SMS marketing platforms for 2025. This recognition highlights Klaviyo's ability to ...

Editorial Guidelines. Devising an effective text message marketing campaign means making use of the right tools. We chose the best text message marketing software that gives businesses a ...

Despite SMS messages having very high open rates - as much as 98% - they therefore can lack the marketing sophistication of other platforms, impacting their engagement rates. With little scope for ...

Engaging Outlook on SMS Marketing As we near 2025, SMS marketing is on the brink of substantial changes with the TCPA ...

If you upset a user, he or she has the power and right to unsubscribe easily. Along with other best practice in text message marketing, one of the fastest ways to upset mobile database subscribers is ...

When I tell friends that I that I work in mobile marketing the most common response I get is ?So you?re the one that sends me those annoying text messages about refinancing my house or getting cash,?

How long does it take you to look at an email after you receive it?  Okay, now how about a text message? For most, it’s no ...

For marketing teams, this shift in customer expectations requires an overhaul of customer messages. That overhaul begins with segmentation, which determines what companies know about their customers.