The GEICO caveman is back. GEICO's iconic character is back on screens for his 20-year anniversary, and what better time to ...

First introduced in 2004, the Geico caveman is a figure created as part of an advertising campaign for the insurance company. Executives wanted to show how simple it was to use the Geico website ...

Five years later, it created the Geico Cavemen, a commercial so popular it briefly had its own television show. For UPS, the Martin Agency wrote the phrase “What can Brown do for you?” ...

The moment in 1999 that sowed the creative seed for the start of Geico's long-running series of widely-celebrated animal-based commercials sounds more like a scene from the TV series "Mad Men" than a ...