The international betting brand 1xBet has signed a sponsorship agreement with the Durban’s Super Giants (DSG) team, which ...

A mysterious ‘Yellow B’ logo has appeared on team kit since the new year, with previous sponsor, Agu, nowhere to be seen ...

Aston Villa have been allowed permission to wear a one-off black kit for their FA Cup game with West Ham at the weekend as ...

Michael Flynn’s side will take to the field against Salford City on Saturday, January 25 in a black shirt with red emblazoned ...

Football sponsorships and online casinos have formed a powerful alliance in recent years, reshaping the landscape of sports marketing.

City-based Ashlynn Grange Care Home is thrilled to announce its sponsorship of the Park Farm Pumas Under 8 football team for ...

As 2025 begins and the crucial part of the football season approaches, brands are working hard behind the scenes to ensure ...

Young footballers from Broadbridge Bears U9s have unveiled their brand-new kit, funded by Royal Mail’s Kits 4 Kids programme ...

Hummel aims to move out of the red. The Danish sportswear company – originally from Germany – has adjusted its structure to ...

The semi-final markets screamed that both games would be tight and low scoring but we had entertaining matches with early ...

No longer reserved for time solely at the gym, the best activewear brands often blend the lines between fashion and function, offering longevity outside of just a sweaty workout. If you need more ...

Fans have started tailgating with it, said Bill Tankiewicz, 48, a Rutgers football ... logo for Buckeye Vodka flashes on dozens of screens. Specialty cocktails using the family-owned vodka brand ...