Retail media is one of the top priorities for both brands and retailers vying for customer attention in a hyper-competitive ...

The partnership lets U.S. consumers resell "non-returnable items" on Poshmark-provided the final sale spoils were purchased ...

NRF 2025 is expected to focus on a number of important topics, including how retailers can create game-changing shopping ...

Online purchases were once limited almost exclusively to credit card purchases, but over time, businesses have granted ...

Available via TikTok Shop, the kits align with the PepsiCo brand’s rising status as an internet meme fixture and respond to fresh sales momentum.

Cassie Taylor, TikTok's global head of creative solutions and trends, explained the key marketing trends the company is ...

There’s no doubting the power of TikTok-viral fashion brands. Over the years, the app has helped us find so many of our go-to ...

In recent years, independent retailers have played an increasingly large role in the expansion of the fashion industry.

Consumers sought out deals but inflation didn’t really tamp down demand during the season, according to the latest figures from Adobe Analytics.

Deep discounts motivated holiday shoppers to spend, according to Adobe’s data. For every 1% drop in the typical price, demand ...