Apple reminds us of its strong privacy commitment for Siri, saying voice data isn't used for ads ahead of a crucial Apple Intelligence update.

Apple clarified on Wednesday that it has never sold the data collected by its Siri voice assistant or used it to create marketing profiles, just days after settling a case in which it faced such accusations.

Apple has never used Siri data to build marketing profiles, never made it available for advertising, and never sold it to anyone for any purpose. We are constantly developing technologies to make Siri even more private, and will continue to do so.