As the digital world fractures, savvy brands know that SEO is no longer about search engines—it’s about owning every space ...
Entertainment publicists and PR practitioners on what qualifies as astroturfing and navigating libel and defamation for ...
WPP announced a new policy last week requiring staff to work in the office at least four days a week , in an email chief ...
Creatives reveal their standout campaigns of 2024 that ignited both admiration and envy, and the lessons these works offer ...
"When you live in China, you have to be constantly on the tip of your toes because of how dynamic it is," say Publicis Creative chiefs Kelly Pon and Tian It Ng, who share their thoughts on China’s ...
"When you live in China, you have to be constantly on the tip of your toes because of how dynamic it is," say Publicis Creative chiefs Kelly Pon and Tian It Ng, who share their thoughts on China’s ...
The petition reads: "WPP, the world-renowned advertising company, has recently implemented a policy of making employees ...
TikTok’s Messaging Ads are now available in Australia, Indonesia, Japan, Korea, Malaysia, New Zealand, Philippines, Thailand, ...
The tech giant’s move to abandon fact-checking on its platforms could significantly affect brand trust and consumer ...
Days after departing from Omnicom Health Group (OHG), Matt McNally has returned to Publicis Groupe to serve as global CEO of ...
As per the new policy, it is now okay to call gay and trans people ‘mentally ill’ and refer to women as ‘household objects’ ...
Unilever’s sustainability chief has taken on corporate affairs responsibilities as part of a comms reshuffle at the consumer ...