We can all become stuck when we need to think divergently and come up with lots of new and fresh ideas. Maybe you know your area so well that it’s hard to see it from a new perspective, or maybe ...

Market orientation is the business’s philosophy on how to discover customers’ needs and then act on those particular needs through the product mix. For example, if your business’s philosophy is about ...

Micro-interactions are small but crucial elements that enhance user experience (UX). They offer intuitive cues and turn routine tasks into enjoyable moments. Learn about their significance in modern ...

You don’t want to spend your whole life redesigning the wheel, do you? No, neither do we. If you are looking for a design that solves a problem that has been solved with a different application before ...

Local Groups will expand your career network—whether you are interested in learning new skills, finding job opportunities or looking for a new employee. A Local Group is a group of people who, like ...

Visual hierarchy is the principle of arranging elements to show their order of importance. Designers structure visual characteristics—e.g., menu icons—so users can understand information easily. By ...

Web design refers to the design of websites. It usually refers to the user experience aspects of website development rather than software development. Web design used to be focused on designing ...

UX roles describe the various parts designers play in the design process. They range from generalist roles—e.g., UX designers and product designers—to specialist ones such as visual designers and UX ...

It’s important to know the terminology of service design so we can fully understand what it is, and so we are able to talk about it in an effective way. Here we’ll hear from different service ...

Design sprints are an intense 5-day process where user-centered teams tackle design problems. Working with expert insights, teams ideate, prototype and test solutions on selected users. Google’s ...

Web forms act as essential bridges between users and services, and what they do is enable interactions like registrations, feedback, and orders. Their design can help you engage and retain visitors.

Design Thinking is not an exclusive property of designers—all great innovators in literature, art, music, science, engineering, and business have practiced it. So, why call it Design Thinking? What’s ...