Apple exec Eddy Cue explained why the company has not built its own search engine.Google has a deal with Apple to be its default search engine, and Apple wants to keep it that way.The exec explained Apple's reasoning in a filing related to the DOJ's antitrust case against Google.

It would be very expensive; The recent and growing injection of AI into search has made the business more uncertain than ever; Apple doesn't want to sell targeted advertising, as

If this Court prohibits Google from sharing revenue for search distribution, Apple would have two unacceptable choices. It could still let users in the United States choose Google

While it's hard to know what Apple TV+ is planning, the fact that the dates fall on a weekend suggests that the company may be preparing to open access to Apple TV+ for everyone for a limited time. This would be a new move by the Cupertino-based tech giant, as Apple has never held an Apple TV+ open weekend before.

Apple TV+ has achieved a quiet confidence with its galaxy of science fiction programming over the past few years, bolstered by an impressive roster of compelling series such as " Foundation ," "Invasion," "For All Mankind," " Hello, Tomorrow! ," and the most recent must-watch endeavor, " Silo ."

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Apple's senior vice president of services Eddy Cue has explained why the iPhone maker does not plan to create a search engine like Google. In