As the 1980s arrived, PepsiCo pivoted, targeting a younger, thrill-seeking audience. The “Do the Dew” campaign embraced extreme sports and vibrant culture, establishing the brand as a symbol ...

Dec 19 - A U.S. appeals court sided with PepsiCo (PEP.O), opens new tab on Thursday in a lawsuit from canned coffee maker Rise Brewing that accused Pepsi's "Mtn Dew Rise" morning energy drink of ...

Move over, coffee. PepsiCo is launching a morning pick-me-up called Kickstart that will have the flavor of Mountain Dew and a hint of fruit juice, along with Vitamins B and C. Pepsi insists the ...

While there are still a few holdouts among Subway franchisees, it is “not a material number,” she said. PepsiCo, which makes ...

PepsiCo’s food service division has been partnering with various restaurants, from fast-food joints to casual dining venues, to offer their signature beverages like Mountain Dew, Brisk ...

PepsiCo, which makes Mountain Dew and Starry sodas, scored a major win in March when the sandwich chain announced it would be serving beverages from the company after years of being a customer of ...