In 2025, retailers and consumers can anticipate shelves with new playsets, plush, collectibles, craft kits, and more.

A kid-friendly bath bomb that will encourage your kiddo to actually take a bath and get clean while also having loads of fun ...

Patrick and Brittany Mahomes bought their 3-year-old daughter, Sterling Skye, and 2-year-old son, Bronze, luxury toy cars for Christmas ... in coordinating pajama sets. Brittany shared several ...

Loungewear sets take the effort out of having to decide what to wear for the day, since everything already looks good together. We took to Amazon in search of the best loungewear sets and found ...

It shows Reagan in her pyjamas, opening a special box under the tree. And in that box is a stuffed toy—of a Bernese mountain dog. Reagan has an instant reaction, her face lighting up as she says ...

1910s: The Teddy Bear, velocipedes, and the Erector Set was first marketed in 1913, as a toy that could be put together as one thing, taken apart and built into something else. According to seve ...

Economic pressures led to a surge of requests for help this year. The Toy Fund placed additional orders and did some last-minute shopping to make sure no child was passed over. Some children have ...

Real Betis fans set a new record by collecting 20,000 toys during halftime of Sunday’s La Liga soccer match against Rayo Vallecano, all destined for children in need. The Benito Villamarín ...

The partnership will also span Lego's digital platforms, and the toy company will have a presence at future F1 auto racing events. Goldin said previous car products, including a McLaren Lego set ...

The toy industry is headed for its second consecutive annual sales decline, but it’s got one thing propping it up: colorful, ...