Similarly, the Squishmallow craze, which predates the more recent Jellycat frenzy, saw Gen Zers and Millennials clamor to get their hands on one of the bulbous stuffed toys. In 2021, a kids store in ...

The Eiyuden Chronicles characters Nowa, Seign, and Marisa will apparently be joining Youtooz line of plush toys sometime.

What are the top toys for kids of all ages in 2025 for girls and boys? John Lewis, Mattel, Amazon, Selfridges & Hamleys list ...

Adults are increasingly buying stuffed animal toys to keep for themselves, making plushies "kind of hot right now" according ...