Your email list can make or break your email marketing campaign. Learn how to get quality subscribers and find great email marketing software.

Digital marketing can help you reach many people at once, but reaching out to individual customers or prospects with a personal touch can be effective. No matter how you generate business leads, you ...

Social media influencers are in demand, with brands seeking more sponsored content. Learn how much social media stars earn and how they make their money. If you want to improve your business’s ...

Digital marketing helps businesses reach a vast online audience, but traditional marketing can help consumers find your brand. Learn to combine the two.

A business.com editor verified this analysis to ensure it meets our standards for accuracy, expertise and integrity. DSL, which stands for “digital subscriber line,” uses the same landlines used for ...

Whether you’re starting a new business or looking to make changes to your existing business, it can be hard to figure out your management style. It may seem difficult and other tasks may feel more ...

To raise early-stage funding, entrepreneurs may self-fund their businesses, use credit cards to finance their ventures, apply for business loans and turn to family and friends. When this funding runs ...

As a business owner, you must have employees who give their best effort and possess the necessary business skills and knowledge to help your company succeed. How do you determine which employees are ...

If you’re an aspiring entrepreneur with a background in marketing and communications, an advertising agency might be the right type of business for you to start. You likely already have many of the ...

Accepting credit cards and debit cards is a must for modern businesses. Fewer consumers carry cash, making alternative payment options necessary for customer satisfaction and retention. To accept ...

Consider how you make purchasing decisions. Are you more likely to buy something after seeing an advertisement or if someone you trust recommends it? Most people value the opinions of friends, family ...

Economic treatises for the CEO of the playground.