Medical Marketing & Media - News, Features & Insights
The neuroscience of driving HCP behavior change. In this podcast, George Griffith, EVP of omnichannel marketing at Relevate Health, and Sam Glassenberg, founder and CEO of Level Ex, join MM+M's Marc Iskowitz to explain how Relevate plans to integrate Level Ex's HCP-oriented video-game content into its omnichannel approach. Partner Content.
MM+M Magazine - MM+M - Medical Marketing and Media
MM&M Awards 2018. July. August. September. October. November. December. Game Changers. Latest Issue: October 2024 MM+M/Publicis Health Pharma Marketing Transformation Survey Pipeline Report 2024 Why some gene therapies face sluggish launches.
2024 MM+M Awards: All the winners
To view the digital edition of the 2024 MM+M Awards Book of the Night click here.. First, an introduction. I’m Jameson Fleming, the new editor-in-chief at MM+M.I come to this storied Haymarket publication from another legacy brand, Adweek, where I spent more than eight years learning the advertising and marketing industry inside and out.
MM+M Agency 100 2024
Welcome to the 2024 MM+M Agency 100. In an era where therapeutically transformative breakthroughs and tech-fueled disruption are the norm, the MM+M Agency 100 remains the definitive guide to the ever-evolving world of medical marketing agencies. Between the Top 100 and Ones to Watch, this year’s edition shines the spotlight on 109 medical ...
4 takeaways from the 2024 MM+M Media Summit
3 days ago · These included the evolution of point-of-care marketing, the continued rise of influencer marketing on social media, the advertising opportunities presented by streaming platforms and how AI can generate personalized content. Below are the key takeaways from the 2024 MM+M Media Summit. 1. Programmatic advertising has evolved.
About MM+M - MM+M - Medical Marketing and Media
MM+M, first published in 1966 as Medical Marketing + Media, is the media brand of record for pharmaceutical marketing and commercialization, delivering the most balanced and relevant coverage of its subject matter. The 57-year-old business title produces an essential mix of online breaking news and analysis combined with monthly print features — timely, objective, original editorial content ...
MM+M Events - MM+M - Medical Marketing and Media
Jun 13, 2024 · MM+M Media Summit. November 8, 2023. Join MM+M and a who’s-who of health media experts for a candid discussion of the industry’s most compelling issues: point of care’s post-pandemic pivot, audio’s aural appeal, health-friendly evolutions in out-of-home ad tech and much more. MM+M Awards 2023. October 5, 2023.
MM+M debuts 2022 Agency 100 - Medical Marketing + Media
Jan 31, 2022 · MM+M has launched the survey for the 2022 version of its Agency 100 ranking of North America’s medical marketing agencies. The survey, through which MM+M compiles the data that informs its Top 100 selections, can be accessed here.. This year’s Agency 100 coverage will be published across MM+M’s digital channels on …
Minds + Assembly snaps up Boldscience, expanding its …
4 days ago · Minds + Assembly announced that it acquired Boldscience, a medical communications shop, on Tuesday morning. The 2024 MM+M Agency 100 honoree is adding Boldscience to the fold, where it will operate as a subsidiary focused on medical affairs services.. Boldscience CEO Mark Lydiatt will lead the combined platform and has been appointed to the Minds + Assembly board.
MM+M Awards
Oct 10, 2024 · Partner Content, Podcasts The neuroscience of driving HCP behavior change In this podcast, George Griffith, EVP of omnichannel marketing at Relevate Health, and Sam Glassenberg, founder and CEO of Level Ex, join MM+M's Marc Iskowitz to explain how Relevate plans to integrate Level Ex's HCP-oriented video-game content into its omnichannel approach.
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